- Copywriting, SEO and PR 

Need an Experienced Financial Copywriter?

Talk to Buzzwords today for effective financial

copy that unlocks hearts and minds with

powerful, pin-point prose

Following recent upheavals in financial markets, now is probably the time when the services of an experienced financial copywriter are at their most valuable.  Winning confidence through persuasive and authoritative financial copy has never been more crucial.

That applies across so many segments from banking and building societies to insurance, accountancy and financial advisers.  In the face of sceptical audiences, marketing messages must have the ring of credibility.

How do you choose a Financial Copywriter?

Should you go for an out-and-out specialist with little or no experience outside the financial markets?  Or should you go for a copywriter whose perspective on financial copy is influenced by the wider world, other markets and a wide range of copywriting skills?

Buzzwords scores on both counts.  Mike Beeson has wide experience of copywriting in the financial and commercial world.  Likewise, as you will see from browsing this website, there are few copywriting skills that Mike doesn't have.  Credibility and experience is a highly potent mix - and it could be working in your favour!

Buzzwords' experience as a Financial Copywriter

In a copywriting career spanning three decades, Mike Beeson has worked for some big names in the financial services sector.  The list is long but here are a few examples to give you an idea...

Experience ranges from advertising and direct mail for various banks - including Girobank and the Co-Operative Bank - to projects undertaken for building societies such as the West Bromwich Building Society and the Cheshire Building Society.

Buzzwords has worked on corporate advertising and other copywriting projects for Royal Insurance as well as various promotional copywriting publications for insurance companies such as Swinton Insurance and other insurance brokers.  It's a short leap to work done for financial advisers, accountancy firms and management consultants such as Stoy Hayward.

In a more journalistic vein, Mike has worked extensively for the Manchester Evening News over a five-year period.  This involved writing business news profiles for Cheshire, Manchester and Lancashire companies working in the financial and commercial sectors.

All of this demonstrates how versatile Mike Beeson's experience is as a financial services copywriter.  To discuss details of any forthcoming financial copywriting projects, contact Mike Beeson today.

Buzzwords Limited

Knutsford, Cheshire

(south Manchester), UK

Tel 01565 654023

open@buzzwords.ltd.uk

www.buzzwords.ltd.uk