- Copywriting, SEO and PR 

Copywriting Training Courses

- Manchester, Cheshire 

Invest in a brighter future with Buzzwords' one-to-one

copywriting training  - a great opportunity to become a

better copywriter, save money for your business, or

even launch a new copywriting career!

Buzzwords' one-to-one copywriting training courses - held at Knutsford in Cheshire (south Manchester) - give you unique access to the insider knowledge of one of the UK's most experienced copywriters. 

Mike Beeson has worked for hundreds of clients in many sectors for more than 20 years, amassing a huge body of copywriting know-how along the way.  This expertise is now available to you through Buzzwords' one-to-one copywriting training courses.

The personalised coaching approach enables you to adapt the skills and knowledge made available to you in ways that best suit your personal aims.

Copywriting training that's tailored for you!

• If you want a new (or improved!) career as a copywriter - in an agency or as a freelance - there's no better way to start the ball rolling.  Minimum qualifications are a good level of writing skills, lots of enthusiasm and a capacity for hard work!  Ongoing support from Mike Beeson will help you negotiate the demands of copywriting as a skill and copywriting as a business.
• If you run a small to medium-size business (SME), either you or a colleague could benefit from copywriting training.  Writing your own copy could save you big bucks.  Alternatively, if you don't have the time or inclination to do the copywriting yourself, your new-found knowledge is sure to give you more confidence when dealing with your advertising or design agency.
• If you work in a bigger organisation - in a marketing-related role perhaps - personalised copywriting training will prove invaluable when it comes to applying copywriting techniques.  It will boost your confidence and make dealings with web/SEO professionals, advertising and design specialists a more rewarding experience - and one that is easier to measure from a financial standpoint. 

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How Buzzwords' copywriting training works

• Initial assessment

This feature of Buzzwords' copywriting training is designed to establish what your expectations are - and how we will achieve them together.  An initial meeting at Buzzwords' premises in Knutsford will look at your experience, your aims - and your timescale for achieving them.  Buzzwords uses a series of complementary five to six-hour modules for maximum flexibility and effectiveness.  One day courses (available elsewhere) which use a 'one-size-fits-all' approach are of limited value if you're really serious about becoming a first-class copywriter.  Your two-hour assessment with Mike Beeson is followed up with a written report which will set out recommendations and future training options.

The cost of the Assessment & Report is (£CALL).

• The training/coaching

Buzzwords' six-hour training modules are arranged at a time that's convenient to you.  The emphasis is very much on the practical aspects of copywriting.  Each session will focus on a specific skillset such as website copywriting, copywriting for PR, online copywriting and so on.  The details of each module will be tailored to your own specific needs as set out in the 'Assessment' Report.

Each training module costs (£CALL).

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NEW!

BUZZWORDS'

FAST-TRACK TRAINING...

Your Complete Introduction

to Online Copywriting!

If you want to hit the ground running with your knowledge of online copywriting, this one-day 'one-to-one' course will do the business! 

That applies whether you're already working in a marketing-related capacity, or you're in a position where you could benefit from developing a wider knowledge of this essential marketing skill.

Working closely with Mike Beeson, you will acquire first-hand knowledge of what it takes to achieve positive results from online copywriting.  The aim of the course is to provide you with an overview of the various techniques you can apply to create a fully integrated online copywriting and marketing campaign.

You will discover how websites and search engine optimisation (SEO) are at the heart of all successful online copywriting activity.  In addition, you will discover useful 'tricks of the trade' which can be applied across the board from online PR to article marketing, blogging, e-mail marketing and Google AdWords techniques such as how to write effective 'landing pages' and small ads that really work.

The six-hour course includes telephone and e-mail support for one month after your training day so you won't be left high and dry!  It will also provide you with a useful foundation for future copywriting training courses.

Cost (£CALL).

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To find out more, please contact Mike Beeson today to register your interest.